If you think branding is about website colors and pretty fonts, well I disagree and I have something to say about that. Today on our mini-podcast episode I am going to answer a listener’s question and teach you a different way to think about developing your brand messaging. It’s time to stand out from your competition!

How to Develop Your Brand

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 The Foundation of Your Brand in 4 Questions

I want you to passionately share your brand messaging. No sugar coating. Dive in deep to figure out what you and your company care about. If I could only say one more thing to my audience, what would it be? Shut out the online noise and just speak to your ideal client.

4 questions to help you create your brand messaging:

1. If you didn’t care what anyone else thought, what would you say to your fans or followers?

2. What are you sick of in your industry? What are other people teaching that is false?

3. What do your potential clients need to stop doing right now? What are they doing right now that drives you nuts?

4. What do your potential clients need to start doing right now?

You may also like these episodes:

10 Best Podcast Episodes of 2016 at Classy Career Girl

3 Things You Need to Stop Thinking Right Now

Thanks for listening to the Classy Career Girl podcast! If you enjoyed this episode, please leave us a review on iTunes. Thank you!

If you want to learn exactly how I have grown my business, you must learn from my mentor Stu McLaren. He just released a video workshop that’s completely free with so much good information on how to turn your knowledge, influence, or passion into a low-stress, high-profit business. You can register and get started today watching his videos at http://www.classycareergirl.com/tribeworkshop. This workshop absolutely changed everything for my life and business when I watched it in 2016. It turned my life around and that’s why I am a huge fan of what his workshops. So I will be taking the workshop and I hope you join me! http://www.classycareergirl.com/tribeworkshop See you there!

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Anna Runyan

CEO and Founder at ClassyCareerGirl.com

Anna is the founder of Classy Career Girl, named by Forbes as one of the top 35 most influential career sites of 2014. She helps millions of women design and launch their dream careers, businesses and lives through her website, online courses and social media channels.

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