Did you know that 72% of people judge a company or a person based on the quality of their business card? The value of having a good business card doesn’t look like it’ll be disappearing anytime soon. Even with advances in technology, the humble business card continues to thrive.
Before your card hits the printer, make sure to include all the crucial elements. There is some debate about whether adding a photograph to a business card is a good idea or not. Some believe it’s a bit over the top, while others see it as the perfect way to stand out. One way to look at it is that people remember faces, not cards. If you have a great chat with someone at a conference, your business card will still likely get lost amongst the others. However, if you have a photo on your card; they may remember your face and get in touch with you.
Another important thing to keep in mind is that not all business occurs at conferences. Always have a few cards on your person in case you meet someone on vacation or at the store. Another thing to remember is that there is no need to give a card to every single person you meet as it’s a sure-fire way for them to end up in the trash. A good rule of thumb is to give a card to anyone you shake hands with over the course of the day as this generally means you’ve made at least some sort of connection. Check out the full infographic below for more information on the above and additional information about business card etiquette around the world (for international business!).
This infographic from Colourfast takes you through everything you need to know about the power of creating and using a good business card.
Business Cards: Everything You Ever Needed to Know [INFOGRAPHIC]
- Business Cards: Everything You Ever Needed to Know [INFOGRAPHIC] - December 15, 2017