Launch an Online Course in 5 Easy Steps
Today I want to share my very first steps I took and how I created my first online course. This is really how CCG all began. I hope that this is encouraging to you so that you CAN start today and gain your own freedom. You CAN have flexibility to spend time with your family, travel the world and work from your laptop in a career that inspires you, excites you and challenges you more than you ever could imagine. IT IS POSSIBLE!
If you like teaching and helping others learn, an online course is perfect for you. You can teach from the comfort of your own home and you don’t even have to worry about grading.
Here are 5 steps to create your first online course:
STEP 1: MAKE A COMMITMENT
Your commitment must become before you know what your dream career or business even is. The power of your commitment brings forth the means necessary to create your dream career or business. A vow to yourself that you really want to live your life in this happy and fulfilled zone. Your journey will be blessed and miracles and new opportunities will happen. So, I invite you to make your commitment right at this moment. A formal commitment to finding and living your dream career or business. Say it and write this down on a piece of paper. Then sign and date it!
“I commit to finding my dream career.”
“I commit to creating my dream business.”
STEP 2: START PRE-SELLING
It’s time to put your offer out there. Your course is in your head. You can create it later. Once you have your first sale, you KNOW there is a hungry market for it and people want to buy it. Don’t waste your time if no one buys it! It also inspires you to get into #superfastinspiredaction when you know someone is going to be actually using your product! Plus, it’s easier to create because you can actually put a person’s name in your head and make it personal. I recommend selling 6 weeks before your formal launch date.
Email an invitation in advance to everyone you know and highlight that this is a brand new program. Create a ton of EXCITEMENT!! Anyone who enrolls gets
1) A “Pilot Program” discount since it is brand new
2) An early bird discount
STEP 3: CREATE AN ENGAGEMENT STRATEGY
The next step is to create the pre-work to get your new clients engaged once they enroll. You want to give immediate value as soon as they purchase. Some ideas are an assessment, video, private Facebook group or worksheet.
STEP 4: CREATE YOUR COURSE WITH YOUR CLIENTS
Before your course even starts, ask your customers what are they hoping to learn from the course. Then add that into your course and make it even better!
April 2011: I jumped on an online course creation website, ruzuku.com and got to work. I created a four week course. I delivered it on webinars and recorded them so I could turn it into a digital product afterwards. I had four people enroll and 2 of them ended up working with me individually after the course. This was definitely a success in my book and a first step towards full-time freedom!
STEP 5: REPEAT AND IMPROVE
The most important thing you can do is to get feedback and survey members who have gone through your online course. Don’t quit after creating the course. You will be improving it and improving it for years to make it the best you can be.