Many women dream of starting a fashion brand. I know having a Classy Career Girl clothing line is definitely one of my long-term goals which is why I was so excited to interview our next guest with a wealth of knowledge launching and building fashion brands. If you have the same dream of getting into the fashion industry or just want to hear more about what it’s all about and how the fashion industry has changed lately, you are going to love this episode.
founder and principle
How to Start a Business in the Fashion Industry
Maria Pesin is the founder and principle of Vibe Consulting, A Fashion Business consulting firm that specializes in helping companies start new divisions, turn around existing ones, or bringing companies to the next level. Their specialties are sales and marketing, merchandising, organizational efficiencies, and managing Profit & Loss. Maria is 30+ years launching and building fashion brands.
And I’m excited to learn from her today. I would love to build a fashion brand for CCG.
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Some questions I asked:
Listeners have dreams of having a fashion brand. How did you get into the fashion industry?
What first steps should you take when starting a business in the fashion industry?
What are the changes that are taking place right now?
As the marketplace shifts, many fashion brands are often left with flat revenues, increasing debt and even closing up shop. How do you increase revenues and decrease debt in the fashion business?
How important is social media to the fashion business these days?
In This Episode, You Will Learn:
How to start and grow a business in the fashion industry.